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Faurecia Launches Pinterest Contest Inspired by Detroit

Faurecia, North America’s fifth-largest automotive supplier, recently announced the start of its “Faurecia Pin-Spired by the D” contest on Pinterest. The contest asks participants to design their dream vehicle taking inspiration from the city of Detroit as well as current Faurecia innovations by pinning images to a Pinterest board.

The contest coincides with the North American International Auto Show during which Faurecia showcased green, light and personalized innovations at its first event for press and industry preview days. Photos are available on Pinterest and have inspired several of the entries seen so far.

“Thank you so much for the fun contest,” participant Kellie Wilson said. “I love Detroit especially the Tigers so I designed my car as a tribute to the team and Faurecia’s amazing automotive parts.”

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The winner of the contest will receive a brand new 64 GB iPad Air and the associated bragging rights. They’ll also receive a photo rendering of the car their board inspired as imagined by a Faurecia designer. Second and third place prizes will also be awarded.

The contest runs through January 26, 2014. For the full contest rules and to enter, click here.

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